Determining Your Business Model

Office of the Vice President for Research
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Please join us in the LaunchPad to hear from Elena Brennan, CEO and Founder of CareCierge, Inc. CareCierge is your place to turn when you find yourself taking care of an ill or aging loved one to get the right the care at the right time.

When Elena Brennan founded CareCierge, her business model didn't immediately stick. Join us in the LaunchPad to hear expert advice on:

  • How to determine if your business model will work
  • Reaching your target audience
  • Why pivoting might be a smart idea
  • How to do business model research and
  • Best practices for strategizing

Elena will also discuss what she learned from participating in Dreamit Health, an esteemed accelerator.

About Elena Brennan: Elena started her career with Penn Medicine and leveraged her experience as a critical care nurse into a sales career with Pfizer. In 2006, she became COO and CFO of R&M International Sales corporation, a global textile trading corporation. She turned the business around in a year and sold her interest back to the company after 7 concurrent profitable years and $12 Million in revenues. She brings over 20 years of entrepreneurial, healthcare and sales experience to CareCierge. Elena has recently been awarded one of the coveted 2016 AWE (Alliance of Women Entrepreneurs) Fellowships. Elena runs the day to day operations of CareCierge.

Register for Event

Register by: March, 14 2016

OPEN TO: Public